Black Friday in South Africa 2023: 15 Online Shopping Tips | DC.ONE
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Black Friday in South Africa is relatively new. A few years ago, Black Friday was something we heard about or watched on TV. But now, Mzansi gets to experience the benefits (and madness) of Black Friday.

Brands around the country mark down their prices just after payday and just in time for Christmas. With both in-store and online deals, Black Friday is a shoppers paradise. However, the craziness of in-store shopping on the last Friday in November is definitely not paradise.

Online shopping has become a way to save on Black Friday without battling crowds and fighting over items. But just because you can do it from home doesn’t mean Black Friday is easy. But with these tips, you’ll breeze through Black Friday and reap the rewards (hello new shoes!). And it’s not just South Africa that can enjoy these deals, SADC countries can as well.

DC.ONE has put together some fantastic Black Friday online deals for the month of November for you to enjoy. Just in time for your December vacation. 

Tip: Check out our shoe travel packing tips to make the most of your suitcase space (and bring more shoes!) 

When is Black Friday 2023 South Africa?

Black Friday 2023 is on Friday the 24th of November.

Black Friday falls on the Friday following the American holiday of Thanksgiving. Since South Africans don’t usually celebrate Thanksgiving, it’s the last Friday of November. Just after payday, the timing is perfect. You can take advantage of incredible Black Friday deals for a fraction of the retail price.

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Black Friday Online Shopping 2023 Tips

Black Friday isn’t for the faint-hearted. With crazy specials comes crazy shoppers. In store Black Friday madness has been seen all over the world.

But with a lot of stores going online (like DC.ONE), you can get your discounts without waiting in queues, searching for parking or fighting that lady over a pair of Miss Black shoes.

Here are some tips to get the most out of South African Black Friday 2023 deals.

Watch Out for Black November

Some online stores don’t save all their specials for a Friday. Some stores run month-long specials with new deals added weekly or even daily.

DC.ONE is having a month of specials during November. Our Black November will feature weekly specials that you won’t be able to resist.

Know Your Size

When shopping for shoes or clothes, knowing your size is important. On Black Friday, there isn’t time to measure your feet or double-check all your kids’ shoes for the correct size. Make sure you know your shoe size, as well as the sizes of all your friends and family who you are shopping for.

If you’re not sure about your shoe size, be sure to check out our South African Size Guide.

Set Your Alarm

Great deals don’t last long. Some websites have countdowns, so make sure you keep track of those. Some people even stay up until midnight (or head to bed early and set an alarm for midnight), so they can get their hands on the best deals before they sell out. 

Getting stuck into Black Friday deals early can mean you get access to the best stuff at the best prices. Some items like electronics or even toys are worth the early morning shop.

Sign Up For Newsletters

Newsletters are one of the best places to find out about Black Friday deals. DC.ONE uses our newsletter to keep our customers up to date with all the latest happenings and specials. You’ll hear about Black Friday specials via the newsletter first. Plus, we also offer newsletter subscribers exclusive discounts.

If you’re not already signed up, be sure to join our mailing list.

Keep Your Eyes Out Throughout the Day

Black Friday deals often get added sporadically. Just because something wasn’t discounted in the morning doesn’t mean you might not get an afternoon surprise. It’s also a good idea to keep your eye on things that sell out early. Sometimes more stock can get loaded later on in the day.

Bookmark Your Favourite Sites

Make getting your discounts fast and efficient. Bookmarking your favourite sites on your browser can make Black Friday SA shopping efficient.

Make Your Wishlist

Whether you do it online or on a piece of paper, it is a good idea to keep track of precisely what you want (and where you want to get it from). We suggest you familiarise yourself with the potential Black Friday catalogue. Some websites will even notify you when an item you’ve wishlisted goes on a Black Friday sale.

Having a wishlist makes sure you don’t forget anything and saves you valuable time on the biggest shopping day of the year.

Keep in mind any shoes you might need for your December holidays. And if you're not sure what you need, be sure to check out our guide on packing shoes for South Africa.

Set a Budget

Black Friday deals can be crazy. Make sure you know how much you’re willing to spend in advance. Figure out what items you need vs what items you want (shoes always fall under the need column in our books).

Give yourself a limit on what you can spend and don’t buy things just because they’re on special. Yes, that dress might only be R100, but if you never wear it, you aren’t actually saving money.

Overspending can lead to post Black Friday regret, and no one wants that.

Use Social Media

The best way to stay up to date with all things Black Friday related is via social media. Brand pages often post specials, advertise deals or provide additional information.

You can follow DC.ONE on socials to keep track of all the latest and greatest online Black Friday deals this November.

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Be Informed

Familiarise yourself with the prices of big-ticket items beforehand so you know if you’re actually saving money. Sometimes flashy sales prices can make you think you’re saving when you’re really not. 

It’s not unheard of for brands to inflate prices before Black Friday to trick consumers into thinking they’re saving hundreds of rands.

We also recommend familiarizing yourself with the store policies. Check if you can return or exchange the sale items without incurring any additional charges.

Team up with Friends

Buy four get one free deals are amazing, but sometimes you can’t find enough items to fill your cart. Get a Black Friday buddy and take full advantage of discounts. You can also split shipping to save even more.

Create Your Account in Advance

Save yourself some much needed time, and create your shop accounts in advance. Some shops have a fifteen-minute countdown for purchasing. Shop accounts can be a helpful way to store your shipping details, cards and contact information, making checking out easier.

Keep your logins and passwords safe as well. There’s nothing worse than waiting for a password reset email when you want to check out. Password managers like LastPass can be lifesavers on Black Friday.

Take Advantage of Loyalty Programs

Just because it’s Black Friday doesn’t mean you can’t still take advantage of loyalty programs. Get your loyalty cards ready, and make sure to rake in the loyalty points this November. Our Shu Guru app allows loyal customers to save.  

Some loyalty programs even offer early access to deals and additional discounts.

Sort Out Your Payment Methods in Advance

It’s not unheard of for credit card systems to go down on Black Friday due to the overwhelming amount of purchases taking place. Make sure you’ve got a backup payment method ready. Instant EFT options like Ozow and Payfast can be a great alternative to card payments.

And if you want to buy now and pay later, options like Payflex or PayJustNow are fantastic.

Get the App

Sometimes websites crash, especially with all the Black Friday traffic. Servers can get overloaded, and you may miss out. Apps can be a useful alternative when you can’t access the website. Plus, some South African brands also offer app-only discounts.

DC.ONE Black Friday Deals 2023

DC.ONE is offering a month of specials this November. With weekly deals, crazy discounts and high-quality footwear, you’ll be able to get your hands on your favourite brands at a fraction of the price. Some selected styles will even be marked down by 75%.

Be sure to keep your eye on the site, our social media pages and sign up to the newsletter to make sure you don’t miss anything.

With some of the best online deals in South Africa, you’ll be restocking your shoe closet in no time.

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Final Thoughts on Black Friday South Africa

Our top tip for South Africa Black Friday deals is to shop online. It saves time, takes less effort and with the Covid-19 pandemic, it’s even more beneficial to stay in.

Shop now and get your hands on the best fashion footwear this December with DC.ONE.

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